“See the Future”: award-winning TV spot about breast cancer.
“Best TV Campaign” in the 2011 Awards from the Missouri Association for Healthcare Marketing went to Dovetail’s series for SSM. I wrote two of the three spots in the campaign, including this one, “See the Future,” about advancements in breast cancer detection.
Creative Director: Paul Maring. Producer: Tom Barry, SSM. Director: Mike Sneeden. Production: Arbor Group.
I also wrote another spot in the award-winning campaign, “Nine New Knees.”